“life should be cute, playful and very very sexy”
inspired from the ursa major constellation, the mother bear has been brought down from the heavens and imprinted on to t-shirts as alpha ursus. alpha ursus is a street ware graphic apparel company whose t-shirts looks like they were composed of two entirely separate shirts divided by a slant at one shoulder. spectators were hit again and again by the bold solid coloured bear logos on graphic tees and hoodies. hipster models walked down the runway with their nerdy plastic neon shades, skinny jeans and keffiyeh scarves which were wrapped around the models’ bodies in every place possible. oddly, there was a model wearing an intrinsic black scarf with black stilletos who’d seemed out of place from the collection if it weren’t the Ursus hoodie she was wearing. the tees weren’t cute or sexy and only arguably playful because of the neon glasses. maybe a more suitable motto for the collection would have been “life should be like a hipster’s.”
by the way, check out some interesting articles on hipsters ("fuck hipsters" - http://www.ubyssey.ca/?p=5495) and the keffiyeh scarves ("the keffiyeh kerfuffle" - http://www.ubyssey.ca/?p=5501) from The Ubyssey.
*where you can view more of Eugene Flores' work: http://www.highendphotography.ca/-cup of red
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